Case Studies The AdExchanger Awards program is focused on celebrating excellence in digital marketing and advertising. We encourage you to make your reservation soon as hotel rooms will sell out. Jude Children's Research Hospital, Best Account Support by a Technology Company, Best Video Technology For Media Suppliers, Most Innovative TV Advertising Technology. Women whove successfully altered the course of their brands or the industry for the better. Cognitiv champions innovation, consistently working to find new and strategic ways to drive the industry forward. AdExchanger attracts more than 290,000 monthly unique visitors, and editorial newsletters and articles land in more than 39,000 subscribers inboxes daily. But theres no reason why our relationship with technology needs to be negative or self-destructive so long as people work together. More Than 1,000 Attendees Representing These Great Companies: Why Industry Leaders Choose Programmatic I/O. We must remember that, as women in tech, we are still women in the real world and we can't truly progress without reproductive justice and access to childcare., Senior Vice President/Kroger Precision Marketing, VP, Commercial Operations Disney CreativeWorks and Multicultural & Inclusive Marketing, Head of Global Revenue & Client Solutions, Senior Vice President and Global Head of Marketing, Executive Vice President of Sales & Marketing, Senior Vice President & Publisher, Life Sciences and Healthcare, Vice President of Marketing and Communications, Executive Editor of Garden Gate and Horticulture, Senior Vice President of Global Data Partnerships, Sr. Director, Advanced TV Data & Insights, Senior Director, Technical Consulting and Architecture, Aki Technologies (an Inmar Intelligence company), VP, Head of Advertising Insights & Strategy, Director, Data Science and Research/Kroger Precision Marketing, Global Chief Digital Responsibility & Public Policy Officer, EVP & Global Head of Audience Outcomes Product at Nielsen, Chief Marketing Officer & Chief People Officer, Vice President & GM Marketplace, Digital Turbine | Chief Revenue Officer, Fyber, Chief Strategy Officer & Managing Director, SVP, Corporate Development & Strategic Partnerships, Chief Product Officer & Global Head of Digital, Head of Global Revenue & Client Solutions, Yahoo, Manager, Client Services + Strategy, January Digital, Chief Strategy Officer & Managing Director, MiQ, Global Head of Inclusion and Diversity, MiQ, Vice President of Marketing and Communications, MediaVine, Co-Founder and Chief Brand Officer, MediaVine. As agencies emerge as strategic partners to clients, they must guide clients in new fields, from connected TV to commerce to AI to a world without third-party cookies. The program, which aims to celebrate excellence in digital advertising and marketing, selected Adapex's m4 technology suite as a contender for this year's award in the "Best Seller-Focused Technology" category. In this session, Phil Schraeder, GumGums CEO will explore why digital advertising doesnt need to know who you are and how understanding a consumer's mindset through contextual intelligence will be the future of digital advertising. Current local New York state and city guidelines for Covid-19 safety protocols will be followed, including vaccination requirements and mask mandates. Clinchs AI powered platform helped deliver the most relevant ad experiences while driving brand loyalty and branding. AdExchanger has secured a block of hotel rooms at the Marriott Marquis New York as a convenience to our PROGRAMMATIC I/O speakers and attendees. This content was issued through the press release distribution service at Newswire.com. Silicon Valley giants (the one-time FAANG companies, now MAANA) have woven themselves into worldwide culture and individual peoples lives: What people watch. Thank you for enabling and fully supporting me to make real change! Should you have any questions about the categories, rules, or gala for the AdExchanger Awards, please contact: Best Programmatic Consulting Or Advisory Firm, Best Programmatic-Capabilities By An Agency, ALSAC/St. Congratulations to the best of the best in the digital marketing and advertising industry. Come for insightful presentations, informative panels, in-depth workshops and invaluable networking with PROGRAMMATIC LEADERS. This panel -- which includes both newbies and a veteran to the public markets will weigh in on the IPO trend and what it means for their individual companies as well as ad techs broader future. Cloud-based data services companies, Snowflake largest among them, have become essential partners for data collaborations. You're always going to bring home something really exciting and interesting, something new. How they make or spend money. Major retailers and online ordering hubs like Instacart collect immensely valuable purchase data, and are figuring out how to put that data use (or at least to profit). Follow her @lynneluvah, How can publishers drive revenue? To get your unique member discount code, please contact Emily Rocca at [emailprotected]. As both an author and practitioner, Raja Rajamannar has very practical advice to share. "Many of the best known names in the media and publishing industry are our customers. This presentation will explain how a broad cross-section of measurement stakeholders will be impacted by identity changes, and outline the thought process market leaders are going through to get from measurement metrics to a true measurement ecosystem. Women whove made an extraordinary effort and impact on the careers of their colleagues. It's the first thing most people in this business read when they get up in the morning and it's a great source of both written content and now live content, There's always some of the leading voices in programmatic advertising. Senior Vice President of Programmatic Revenue, Repairing the Leaky Pipeline: TechBae Is Advancing Women In Media and Ad Tech, Minority Report Podcast: AdMonsters Tameka Kee Geeks Out on Ad Tech, Minority Report Podcast: Lashawnda Goffin, CEO at Colossus SSP Is Building an Equitable Marketplace, 2023 Top Women in Media & Ad Tech Call for Entries. Awards 2022 | AdExchanger Winners Announced Agency & Consulting Best Commerce Agency Services Winner How Media.Monks Tripled Maxwood Furniture's Organic Rank To Drive Incremental Sales Media.Monks Honorable Mention Bounteous - Digital Transformation through Co-Innovation Bounteous Honorable Mention Welcome to the 2022 AdExchanger Awards Celebrating Excellence in Digital Marketing and Advertising ENTRY DEADLINES & FEES Early deadline: August 11 | entries received by 11:59PM ET on August 11th are $400 each Late deadline: August 18 | entries received by 11:59PM ET on August 18th are $550 each Please use this portal for your submission. While these insights have been useful, they have also made the digital ecosystem for consumers annoying, creepy, and intolerable at times. SAVE THE DATE!Programmatic I/O New York 2023September 26-27Hilton Midtown, New York, NY. NEW YORK, Oct. 6, 2022 /PRNewswire/ --ActionIQ, the leader in customer experience (CX) solutions that deliver actionable insight from customer data, today announced that it was named a Finalist in two categories of the 2022 AdExchanger Awards. Bounteous has broken through a competitive crowd to be recognized as one of the best commerce agency services in the world on behalf of its unique co-innovation enablement method and world class talent. The AdExchanger Awards winners were announced live at this years AdExchanger Awards Gala during Programmatic I/O New York on October 17th. On June 6, 2022, AdExchanger and AdMonsters presented awards to the 2022 Top Women in Media and Ad Tech Honorees at a sold out Awards Gala in New York City. STRATEGIC EDUCATION FOR DATA-DRIVEN PROFESSIONALS. The sky is truly the limit when youre surrounded by people that make you better. Awards finalists were announced on AdExchanger's website: www.adexchanger.com/go/awards-2022/. | Privacy Policy | Diversity Inclusion & Equity, Author and host of Team Human, Professor of Media Theory and Digital Economics at CUNY/Queens, Chief Product Officer and Managing Editor, Digital, Chief Marketing & Communications Officer and President, Healthcare, Global Head of Media and Advertising Industry, Senior Vice President, Kroger Precision Marketing. When you focus on gratitude, it unlocks connectivity and helps you stay centered. Product Marketing Manager, Celtra; Sara Badler, Senior Vice President of Programmatic Revenue, Dotdash;Sarah Main, VP of Product, WeatherBug; Stephanie Hanson, Offering Manager, OneTrust; Jenny Stevenson, Senior Director, Digital Product, Consumer Reports; Anita Kekona, Publisher, Digital Trends, and many other well-deserving honorees. Then she deserves to join the ranks of Top Women in Media & Ad Tech Honorees like 2021s Top Women in Media Honorees, Katie Shuele, CCO + Co-Founder, Boostr;Laura Boodram, SVP Partner Success, FatTail, Inc.;Nikki Gertner, Sr. Snapchat Commercials Drive Success for Advertisers and Parent Company Snap Inc. Nielsen Makes Linear Addressable TV A Reality, The Telaria Video Management Platform (VMP), SpotX for Sling - Best Publisher Side Video Technology, Nielsen Takes Addressable TV to New Heights for TV Buyers, Amobees Platform Transforms Advertising Across Four Screens, LiveRamp Shakes Up Advanced TV Universe with Outcome-based Solutions, Acquisitions and New Hires, Simpli.fis OTT/CTV Advertising Solution: The Most Advanced Solution in the Market, Brandscope: Contextual insights that help brands understand their audience, Concert: The best of the trusted web under one roof, DISH Media & FreeWheel: Innovative Yield Optimization Management Platform for Linear and Addressable Inventory, Octopus Interactive - A Rideshare DOOH Platform, Available Programmatically, WarnerMedias Data Driven Symphony Ad Platform for Advanced TV, The Dodo - the #1 most engaged-with media brand in the world, NowThis the #1 global news publisher on social and mobile, IBM Advertising Accelerator with Watson, a new offering from IBM Watson Advertising. Subscribe 2022 Access Intelligence, LLC. In this frank conversation, Nielsen CEO David Kenny will share the companys vision and plans for the future in a world where the only constant is change. Contact Information: Tina Mulqueen tina@kindredpr.com 775-544-5131. Learn more at actioniq.com. From ad tech product to programmatic sales and ops, these women are expert translators using marketing and content to simplify messaging, or using sales their sales mastery to make the programmatic case to their partners. You'll only need to do this the first time you sign into the new AdMonsters.com website. So those things are happening., Learning face-to-face, having side conversations with people, are completely irreplaceable and you can't do it on zoom still., Great across the board, the venue and the way the networking hall was made was great to meet people.
Awards finalists were announced on AdExchanger's website: www.adexchanger.com/go/awards-2022/ About Bounteous Founded in 2003 in Chicago, Bounteous is a leading digital experience consultancy that co-innovates with the world's most ambitious brands to create transformative digital experiences. AIQ brings order to CX chaos. Award-winning data, analytics and attribution solutions will soon be available to other Adtaxi clients. Before she was dubbed one of the most important people in media by Adweek, Megan was an Olympic class athlete, using her perseverance and resilience to pivot into a successful career in technology. Award winners will be announced live during an awards gala in New York on October 17. All can be hard at any moment in time., I've alwaysbeen inspired by collaboration. In turn, legislators and regulators are adapting models for consumer privacy, antitrust definitions and the economics of news and media. In this presentation, Rajamannar delves into his views on todays Quantum Marketing landscape and how he devises strategy as CM&CO of Mastercard. Cognitivs product suite, aiming to create more impactful and cost effective campaigns at scale, include Cognitiv Performance, Cognitiv Incrementality, and Cognitiv Curation. You can access early registration through Season Pass ticket sales now. Like this article? ", "We are thrilled to be named a finalist in not one, but two Data categories of the 2022 AdExchanger Awards, both for our technology and for bringing value to News Corp," said Leah Pope, Chief Marketing Officer of AIQ. By PR Newswire On Nov 1, 2022. Cognitiv, the leading custom AI media buying solution , has been named a finalist in the 2022 AdExchanger Awards. In previous roles, she was GM Digital at Vibe and Spin, head of content and community for Fast Company Digital, a digital and social media strategist at Waggener Edstrom and R/GA, and SVP Social Media for the Advertising Research Foundation. The AdExchanger Awards program is focused on celebrating excellence in digital marketing and advertising. The combination of revolutionary tech and a team of experienced adops professionals led to 40-500% revenue growth for all publisher partners. Enjoy apps, drinks and some fun with old and new friends alike. Conference talks often contain a lot of broad promises of changing landscapes and bright futures. But too often, the future stays around the next corner and those promises are never realized. The discounted room rate is $299 (plus applicable taxes and fees) and is based on availability for reservations made prior to September 24, 2022 when the room block closes. Broadcasters and advertisers are more open than ever to alternative currencies that they believe value their audiences and their content more fairly. https://newsdirect.com/news/cognitiv-named-a-2022-adexchanger-award-finalist-569312036. AdExchanger award finalists include Samsung, iHeartMedia, Roku, Goodway Group, Spectrum Reach, Disney, T-Mobile, Trusted Media Brands, Vox Media, The Wall Street Journal/Barron's Group,. Do you know a woman who is innovating media and ad tech in new ways and guiding her business into new markets? Women blazing the trail in media tech and ad tech. Note: Discounts cannot be combined. AIQ was recognized in the Best Data Strategy by a Marketer category for helping News Corp deliver personalized CX across all its media brands as it switched from advertising to subscription business model. Catch up with fellow attendees over some refreshments and have another opportunity to meet with our Live Exchange partners. SO EXCITED that Tinuiti has been acknowledged by AdExchanger as a Programmatic Power Player and in such great company, including some of our closest partners - | 11 comments on LinkedIn Geoffrey Litwer on LinkedIn: Tinuiti Named to AdExchanger's 2022 Programmatic Power Players | 11 comments Editors whose content from the brand perspective has increased or driven brand engagement. POPSUGAR - the #1 most engaged-with Womens Lifestyle site in the U.S. Havas North America Villages Creative + Media, GroupeConnect, a bespoke agency for Bank of America, AdProfs industry newsletter: This Week In Ad Tech, Building a privacy-first global programmatic offering for the future, Goodway Group Anytime Fitness New Membership Campaign, Infiniti uses audience approach in Advanced TV to generate brand lift, Parodontax Digital Media Execution Bleeding Gums are NOT normal, The Publicis Media Platform by Precision: An End-to-End Resource Enabling & Optimizing Programmatic, Bringing a Massive Global Fashion Brand Portfolio In-House, The World's Most-Experienced Programmatic Consulting Firm, MediaLink: Architecting the Next Generation of Precision Marketing, Wyborcza.pl Programmatic Monetization Strategy, Using First Party Data To Make Google Do It, A Random Walk Down Madison Ave: Combining network & time-series analysis to identify short and long-term marketing response, DELVE Increases UNICEF USA New Donor Volume With Donor Segmentation Strategy in Google Cloud Platform, Driving More, Cheaper In-Store Visits Using Automation & Ad Format Diversification, Marzetti Veggie Dips: Scoring a Spot on the Big Game Party Table, Achieving Individual-Level Bidding in Retargeting Thanks to Predictive Visitor Scoring, Dynamic Media Activation with TRGR by Digitas, Powering Sales for Transamerica by Creating A Hub for Marketing Data, Bayer: Driving Performance with an In-House Strategy, Disney Parks, Experiences, and Products Trading Desk, Sprints In-Housing Success: Driving Exponential Omni-Channel Sales Growth, Uber Bidder 2.0 - Scaling globally through ML based targeting/bidding, Nestl launches new model to boost accountability and effectiveness in online ads, Kimberly-Clark Trading Desk: Running Towards Disruption in Digital Marketing, Kelloggs Pringles, Innovid and CBS Interactive: Sad Device Interactive Connected TV Ad, Hewlett Packard Enterprise: "Yellow brick" TV everywhere campaign, NinthDecimal, Xandr/WarnerMedia, Outback - Data Driven Linear TV Strategy Drives Incremental Store Visits, Performance Shoe Brand Gains 7% Brand Lift in New Market with Data-Targeted CTV, Precision Discovery Journey Publicis Media Precisions Programmatic Training Suite, Certifiably the Best Education Program in Programmatic Advertising, Jellyfish Helps Rackspace Deliver The Best Educational Tool Or Program, Pernod Ricard, 360i and Captify changed consumer perceptions that Malibu Rum is only for warm weather, Using Innovation To Help Consumers Make Google Do It, HSBC: Building Savings for a Rainy Day or a Lifetime. The recognition spotlights Cognitivs unique Demand Side Platform which has helped to propel the advertising technology industry forward via deep learning. Celebrating Excellence in Digital Marketing and Advertising Search Winners Contact Search Winners Agency & Consulting Best Programmatic Consulting Or Advisory Firm Winner It is more important than ever for Senior Executives to not only understand what is changing but be able to anticipate what comes next. You can get more stories with similar insight right in your inbox when you sign up for our weekly eletter. I am honored to be standing in front of this group of women tonight. It's a collection of powerful and fully configurable modular solutions that gives all enterprise teams direct but controlled self-service access to customer data to create audiences and orchestrate customer experiences at scale. Megan Clarken is the Chief Executive Officer at Criteo. Celebrating the Future of Advertising and Marketing. Dont go it alone, bring the whole team! And then just connections and getting to know people who are in our industry sharing some of the same things we are going through, We have folks who literally just came over to us and were like 'we need gaming and we need it now and can we set up a relationship today', so we are almost cutting contracts on the day of, which for us on the sales side of the business is a big deal. So highly recommend, Loved the location and the agenda. Digitas/ DD One power of one solution from Publicis, Pernod Ricard x 360i: Blame it on my Juice, BP Corporate: We See Possibilities Everywhere, Havas Media and PUMA: NYC Flagship Grand Store Opening, Programmatic Digital Out-of-Home was the Winning Ticket for California Lottery, Tiger Pistol Enables Local Social Media Activation at Global Scale for Fortune 500 Beverage Company, January Digital Increases Store Visits by 3x and Scale Overall Revenue +40%, iHeart AdBuilder Self Serve Radio Advertising for Small Business Powered by Jelli, the Only Programmatic Solution for Radio, Propel and Pandora design a multi-dimensional audio experience, Adam Benaroya - HPE's digital transformation, Driving enterprise level growth for Tyson Foods through paid media- Clare Liston, Programmatic pioneer Nicolle Pangis is reinventing TV (and everyone wins), How Jeremy Helfand is Re-defining TV Advertising, Scott Rosenberg, General Manager of Rokus Industry-Leading OTT Advertising Platform, Scott Rosenberg, Senior Vice President and General Manager of Platform Business Roku, Adtech Privacy Champion Oversees Growth of LiveRamp to $1B in Returns, Providing New AdTech Software Solutions, Anda Gansca, Empowering Brands to Become Better Storytellers Through Data as CEO of Knotch, From Chief of Staff to SVP, Strategy and Corporate Development: Lauren Wetzels pivotal role at Xandr, Jason Manningham: Innovation Pioneer Creating an Identity Layer for TV, From adtech neophyte to category leader; Marty Kratky-Katz leads Blockthrough to underdog success story.
from 8 AM - 9 PM ET. THE 2022 ADEXCHANGER AWARDS WINNERS UNVEILED! The experience can transform a companys priorities, change relationships with customers and put companies on a roller coaster of ups and downs that mirror a stocks rise and fall. She leads a growing cross-functional team committed to ensuring Kroger Precision Marketing is more addressable, more actionable and more accountable than other media options. This years AdExchanger Awards recognized the strongest marketing and media achievements in the industry. Programmatic I/O New York 2023 September 26-27 Hilton Midtown, New York, NY General Registration will open soon.
So writes New York Times columnist Shira Ovide in a recent missive for the NYT's On Tech newsletter, a guide to how technology is changing the world, in wonderful and not-so-wonderful ways. Cognitiv combines deterministic data and advanced data processing techniques to continuously train these algorithms as they optimize clients' key performance indicators. Bounteous has created the agency services to support this new world of commerce media, enabling brands like Wawa, Wingstop, and Shake Shack to take advantage of new commerce trends and delight their customers, from a physical store location to an app or a website. Heres a sample of the top mind issues that attendees will get the latest insights on: Congratulations to the 2022 AdExchanger Award winners and finalists. Brianne FortunaHudson Cutler for ActionIQ[emailprotected]+1-315-404-5756, Cision Distribution 888-776-0942 If you have any questions or inquiries about the 2023 Industry Preview, please contact Emily Rocca at [emailprotected], 2022 Access Intelligence, LLC All Right Reserved. AIQ Recognized in Best Data Strategy by a Marketer for work with News Corp and in Best Data Technology categories. Youll learn some tips that you can model in your own business structure. Or, in the words of futurist and author Douglass Rushkoff, so long as we join Team Human. What does that mean? The companys vision centers on using the latest machine and deep learning technology to deliver brands a custom algorithm capable of trading and optimizing independently. Facebook, now Meta, is rarely out of the headlines. This is the industry conference more data-driven marketing professionals choose for a complete programmatic marketing tune-up. We have big plans for 2023. . The partnership function relies on cross-team collaboration, and it's been so inspiring to work with not only my team but other creative and passionate department heads at Blockthrough. Award winners will be announced at the AdExchanger Awards Gala which will take. For questions regarding event registration, please contact:Emily Rocca[emailprotected], For sponsorship inquiries, please contact:Jonathan Toback[emailprotected], For information on programming and speakers, please contact:Andrea Larick[emailprotected], The really exciting thing about marketing is that it's always changing. Thats what motivates me to bring my best self to work each day, and Im looking forward to progressing in my career so I can hopefully be that resource for others., Similar to my college love of Art History, I love Adtech because it synthesizes and reflects so many other aspects of our world in general. Reservations Toll Free: 1-877-303-0104Reservations Local Phone: 1-212-398-1900. Environmental, Social and Governance (ESG), HVAC (Heating, Ventilation and Air-Conditioning), Machine Tools, Metalworking and Metallurgy, Aboriginal, First Nations & Native American, Built In Honors ActionIQ in Its Esteemed 2023 Best Places To Work Awards, ActionIQ Announces Support for AWS for Advertising and Marketing Initiative. She also writes and speaks about AR, blockchain, and diversity in tech, media and marketing. The AIQ CX Hub comprises four modular solutions customer data platform (CDP), Audience Center, Journey Management and Real-Time CX designed to help brands give business teams the freedom to explore and action on customer data, while helping technical teams extend and enhance existing technology investments to manage data governance, costs and performance. Live TV, viewed as the last thread tying consumers to their pay TV subscription, is increasingly accessed through CTV. The AdExchanger Awards celebrate . See something you like and want to learn more about? It also won the iF design award for User Experience in the Communication UX category, with Adform FLOW. The program, which aims to celebrate excellence in digital. Celebrating Excellence in Digital Marketing and Advertising. Cookies are currently disabled in your browser settings.Please enable your cookies to continue logging in. Recent years have seen a revolution of media, commerce and first-party data. "Creating a seamless platform for clients so they can increase their revenues is exactly what we set out to accomplish.". Prior to 84.51, Pratt held multiple leadership roles with dunnhumbyUSA during her 12-year tenure. Founded in 2003 in Chicago, Bounteous is a leading digital experience consultancy that co-innovates with the world's most ambitious brands to create transformative digital experiences.
Cognitiv, the leading custom AI media buying solution , has been named a finalist in the 2022 AdExchanger Awards. But out of the spotlight, the Meta machine and the apps within its orbit continue to support tens of billions of dollars in advertising spending every quarter. The program, which aims to celebrate excellence in digital advertising and marketing, selected Adapex's m4 technology suite as a contender for this year's award in the "Best Seller-Focused Technology" category. It is the best investment digital marketing professionals can make in professional growth each year. And be sure to check out the photo gallery from the 2021 Top Women in Media Awards Luncheon. 2022 Agenda 7:00 am - 8:30 am Coffee & Breakfast The AdExchanger awards program celebrates excellence in digital marketing and advertising. It is up to users and business partners to pick up the mess." The award program, which recognizes and celebrates excellence in digital marketing and advertising, has selected Cognitivs unique Demand Side Platform technology as a contender for this years award in the Best Demand Side Platform category. Claravine receives this honor for its work in. Winners will be announced on October 17 in New York City at the Programmatic I/O awards gala. Snowflakes Bill Stratton will speak to the unique first-party data demands of media and technology businesses. It outpaced the growth rate of the global digital ad market in 2022, which GroupM estimates was about 6.5%. People were very accessible. Beam Suntorys first President of Brands, Jessica Spence, is changing the spirit companys approach to marketing by putting its legacy brands Jim Beam, Makers Mark, Courvoisier, Laphroaig, and more at the heart of the business. This content was issued through the press release distribution service at Newswire.com in. 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Stories with similar insight right in your browser settings.Please enable your cookies to continue logging.... Press release distribution service at Newswire.com demands of media and publishing industry are our.. Their brands or the industry forward via deep learning snowflakes Bill Stratton will speak to the unique first-party.! On celebrating excellence in digital marketing and media Many of the headlines 17 in New York, NY AdExchanger. Need to do this the first time you sign into the New website... Gala in New York 2023 September 26-27 Hilton Midtown, New York on 17! Revenues is exactly what we set out to accomplish. `` relevant ad experiences while driving loyalty. Conference more data-driven marketing professionals can make in professional growth each year digital marketing and.... Commerce and first-party data demands of media and publishing industry are our customers,. Like and want to learn more about in more than 39,000 subscribers inboxes daily real change author Douglass,! 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